What I explore
Behind the concepts, there are words.
Behind the words, there are stories.
Behind the stories, there are people.
Behind the people, there are ideas.
And behind the ideas, there is Hunting Words.
To find the right words, tell stories and connect people.
The beginning of the story. The first step in the brand's journey. The name is often the brand's most constant message. Names create first impressions, so you need to think strategically which one you want to make.
What the brand says says a lot about it. Verbal branding tells the brand's story with the right words. An identity guide that serves as a compass for your expression. What story does your brand want to tell?
Brand poetry. Manifesto is the brand's truth in a cry of authenticity and will. It's about believing. It's the expression that keeps the brand alive. A statement of impact and passion made to inspire.
When words meet images. Audiovisual is strategy and emotion with infinite possibilities. It is art with the power to bring, transform and emote. Everyone has a story to tell. What is yours?
The idea behind the idea. It's a text that sells, but also delights. Advertising that works it's the one that makes you feel something. The one that connects brands and people. To sell, you need to inspire, involve and thrill.